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i <br /> III. The Assets and Challenges of Downtown <br /> In 2003,the businesses in Pequot Lakes had over$16 million in taxable sales and retail <br /> and service businesses represented over $7 million of those sales. The majority of the <br /> retail and service businesses in Pequot are located in downtown. <br /> The location of these businesses has created a unique situation in downtown. Anchored <br /> by Government Drive, the east side of downtown has developed to cater more to the <br /> tourist and visitor population. Many of the business located in this area are considered <br /> destination retailers. They include gift and boutique type retailers, restaurants, and <br /> other specialfty retailers. The majority of businesses on the west side of downtown cater <br /> to the daily needs of Pequot Area residents including banks, a grocery store, and many <br /> other services. The natural segregation of businesses creates some interesting <br /> challenges and opportunities to developing a cohesive plan for downtown. <br /> Strengths and opportunities; Comment[CLMl]:Add some more <br /> With the park as a buffer between the highway and businesses,downtown is laid out in a <br /> information go n t e west side°f town. <br /> happening on the west side of town. <br /> manner'that__grants Government Drive a high level of visibility from Highway 37i and Comment[ctM2]:Put information <br /> Main Street. This visibility equates to increased desirability for business, which Js on the number ofpermits issued for the <br /> evidenced in thequality of investments and construction along the_Drive.Although the last years. accele rating. <br /> ----------------------------- --------- -------- -------- - ------------- ---- --- <br /> ...show that it is accel <br /> businesses along Government Drive continue to thrive there,there are other businesses Deleted:can be seen <br /> downtown that struggle to get traffic. Finding ways to get visitors from Government Deleted:new <br /> Drive and other popular downtown locations to other,less known,locations downtown <br /> would be a benefit ,Government Drive should serve as a gateway into-the East-side-of Deleted: many of the downtown <br /> ---------------------------------------- - businesses <br /> downtown,welcoming foot traffic. Deleted:Infrastructure along <br /> Providing infrastructure that invites visitors into downtown along Main, Butler and <br /> Oriole Streets from Government Drive should increase foot traffic. Infrastructure <br /> improvements could include improved crosswalks, trees,.planting§, and 1 finches. Deleted: and <br /> Signage wquld help__increase the visibility of_businesses not on_Government Drive. Deleted:, <br /> Kiosks with maps of business locations and types could also be used to introduce visitors Wes;B <br /> to what downtown has to offer. Deleted:could <br /> Downtown Pequot, especially the east side, has many unique destination type retailers. <br /> These businesses share many of the same customers and each customer will typically, Deleted:,whom <br /> visit many shops during Avisit to_Pequot.__Destination ion_businesses_feed off the traffic _ - Deleted:their <br /> generated by each other. An increase in the number of these businesses 11 only create -- Deleted:should <br /> more traffic and sales for Downtown Pequot. <br /> With a grocery store, four banks, a hardware store and a variety of other services,the <br /> downtown,o fers the basic services Pequot area residents and businesses need on a daily �Deleted:is home to many businesses <br /> ----------------------- ------------------------------------------------------- - t or weekly basis. The service�ased businesses on the west side toll led with the more--- ---------- - pdestination type business generally located on the east allows the downtown to offer a i° <br /> full spectrum of services. his-spectrum of services creates traffic downtown during the Deleted:offering a full <br /> slower seasons of the destination retail businesses. While the service based businesses <br /> share many of the needs as the more destination or tourist based retailers, their <br /> customers expect a higher level of convenience in their shopping experience <br /> Pequot Lakes Downtown Plan—Updated December 2007 6 <br />