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Thirty days may be too restrictive. A fee may be unnecessary. The City wants to limit <br /> blight, but not hurt business owners. <br /> Major companies give reductions to businesses who display their signs. Could we limit <br /> the number and length of time they are in place? Mrs. Peterson stated that the banners <br /> are free. Some salesmen hand them. The business owner initiates the banner and <br /> instructed the salesmen what to say on banner. <br /> Bill Nemitz, Timber ack, stated that banners are a way to advertise without spending <br /> money. Limiting the number is fair. Old signs should be replaced. Specials last longer <br /> than 30 days. <br /> It was suggested that the advertising be placed on their allowable sign. That would be <br /> too far away to read and signage cannot be placed within right-of-way,per Mr. Nemitz. <br /> Mr.Nemitz stated that banners are a perk. Four or five banners would be reasonable. <br /> One or two is not enough. When asked if he could plan advertising over the course of a <br /> year, he stated that advertising is very spontaneous. <br /> Mr. Woog stated that the Ordinance as written was approved by the business community, <br /> as long as it was enforced fairly. Mr. Nemitz stated that the business community didn't <br /> agree with the ordinance, they compromised. <br /> Mr.Nemitz stated that businesses need to communicate with the traffic driving by. <br /> Banners are utilized in high traffic areas. <br /> Banners are constructed out of temporary materials for a permanent sign. Worn out <br /> banners need to be replaced. <br /> A sign concept plan addresses additional signage through a CUP. No signs are allowed <br /> in the right-of-way. There needs to be a maximum total size. We could eliminate the <br /> clutter by reducing the size and limit the number. <br /> Free banners are advantageous to business owners. "Welcome Hunters" signs are iconic <br /> to "up north". "Taco Night" is not"up north". <br /> Add the following to the proposed Ordinance Amendment: Total number on display of <br /> all temporary signs shall not exceed 4, provided they are not in place longer than 14 days <br /> in any 90 day period. <br /> A motion was made by Dean Williams, seconded by mark Hallan,to hold a public <br /> hearing on this Ordinance Amendment at the November meeting. Motion carried. 6-aye; <br /> 1-nay (John Derksen). <br /> Pequot Lakes Planning Commission 4 <br /> Minutes <br /> October 18, 2007 <br />