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Dawn Bittner <br /> From: Sheila Haverkamp <Sheila@growbrainerdlakes.org> <br /> Sent Tuesday,April 18,2017 7:54 AM <br /> To: Dawn Bittner <br /> Subject: 85+ Acres S.of Business Park <br /> The following information shares ideas and a potential path for PL to consider in exploring a long-term vision for the 85+ <br /> acres south of the cit�s existing business park. <br /> Future Land Use Ideas <br /> 1. Business or industrial park expansion <br /> 2. Campus for technology,professional and back office operations <br /> 3. Recreational facilities and retail development including a hotel <br /> 4. Other <br /> Each of the above land use ideas,in addition to others that may be proposed,should be explored and articulated <br /> including: <br /> 1. Potential returns to the city(jabs,tax base,site layout options, building capacity,tourism draw,resident <br /> amenities,etc.) <br /> 2. Public development costs,including options to phase the development <br /> 3. Pros and Cons of each option such as nearby smells,holding timeframes,market demand,public desire,etc. <br /> BLAEDC's marketing strategies to encourage businesses to start,expand and(ocate in Crow Wing County: <br /> 1. Local promotion and networking <br /> 2. Website <br /> 3. Relationships <br /> a. Locally—banks,elected officials,EDA's/EQC's,business owners,EXECs,local realtors <br /> b. Regionally—MN Power,IF,Region 5 <br /> c. Statewide—MNDEED <br /> 4. Business Retention and Expansion programs <br /> 5. Advertising—IQ,MN Business Climate,Seasonal homeowners <br /> 6. Events—MN Real Estate Journal,Site Selectors Visit,Downtown Contests,etc. <br /> 7. Initiatives such as Shovel Ready Site Selection,social media strategies <br /> 8. Others—signage,billboards,etc. <br /> Other marketing strategies include trade shows,consultants to identify prospeds,etc. <br /> Option to proceed: <br /> 1.Engage a consultant to explore alternatives for presentation and tonsideration to the EDC. <br /> 2.Develop a RFP to share with potential developers <br /> 3.Other <br /> Shei(la Haverkamp, Executive Director <br /> Brainerd Lakes Area Economic Development Corporation <br /> 224 West Washington Street, Brainerd, MN 56401 <br /> 218-828-0096 <br /> 888-322-5232 <br /> sheila(a�qrowbrainerdlakes.org <br /> www.growbrainerdlakes.org <br /> 1 <br />